Following an official signing ceremony at Molineux, Wolves can announce LAKE (LAK3) will become the club’s official cryptocurrency partner for the 2024/25 season.
LAKE is a blockchain-based company focused on transforming the global water economy, and this partnership will help LAKE raise awareness about their mission to democratize access to the water economy through blockchain technology.
The partnership will see LAKE highlight the opportunity to join a new water economy, aligning with their mission to unlock access to water while emphasising sustainability and social responsibility. The partnership also demonstrates how innovative collaborations can address global challenges like water scarcity by demonstrating the practical application of blockchain technology in solving real-world problems.
Jean Hugues Gavarini, CEO and co-founder at LAKE (left) and Russell Jones, GM - marketing and commercial growth at Wolves (right)
The new partnership also aligns Wolves' strong community engagement and international presence with LAKE's goals, enhancing visibility and engagement in global markets for both entities. Both LAKE and Wolves share a commitment to making a positive impact. Just as Wolves' ‘One Pack, One Planet’ initiative focuses on environmental stewardship, LAKE's ‘Donate’ component highlights their dedication to social responsibility.
In the coming months, LAKE and Wolves will work on various community engagement projects and campaigns, furthering their commitment to making a positive impact. LAKE has recently announced its ‘Water Shop’ platform, scheduled for release in late 2024, with future initiatives including expanding partnerships with water sources worldwide set to follow later this year.
Russel Jones, Wolves’ general manager for marketing and commercial growth said about the partnership: “We’re thrilled to welcome LAKE to our growing family of commercial partners.
“From the first meeting with the LAKE team, we’ve been impressed with their passion and enthusiasm for the project and we’re looking forward to kicking off a new Premier League season together.”
Jean-Hugues Gavarini, CEO and co-founder of LAKE, added: “This partnership with Wolves is a significant step towards achieving our mission of unlocking access to clean water and to the water economy. We are excited about the opportunities this collaboration brings and look forward to working together to create a better future as part of the pack.
“With a leading Premier League team joining our mission to address water scarcity, we are setting an incredible precedent by displaying how the convergence of sport and blockchain can positively impact global initiatives off the field.”
About LAKE (LAK3):
LAKE is a RWA project leveraging blockchain technology to disrupt the current water economy. It is an innovative Web3 ecosystem facilitating fair and decentralized access to water worldwide. This is the first project to bring a clear, transparent, and decentralized ecosystem that will change the way we interact with water, from purchasing, selling, securing, donating and even becoming shareholders in water sources. With a mission to connect billions to water sources through Web3, LAKE sparks transformative change in how we perceive and manage this increasingly scarce vital resource.
Learn more about LAKE (LAK3) at LAK3.io
Independent advice is sought before investing in any crypto product.
